
Omar QM
AI Automation Specialist
Hi 👋 I'm Omar—I build AI automations. Below are my latest projects and my key takeways on AI business use cases.
Recent projects
2025
World | Automating Client Onboarding
Challenge: Partners in Peru struggled to track how many World App sign-ups they generated with the existing kiosk tool. This made it hard to measure performance and fairly pay bonuses, since reporting was based on estimates instead of reliable data.
Solution: Built a custom kiosk app that automatically generates QR codes with deep links, tracks sign-ups in real time, and gives partners their own dashboards to track performance.
Impact:
Partners now have clear accountability on results
The company can pay bonuses based on real numbers, not guesses
Happier partners = stronger store adoption and faster user growth
Tools For Humanity
2025
Luxe Hunter | Automating Legal Contracts
Challenge: Luxe-Hunter sells properties quickly, but contract drafting slowed them down (SPAs, Transfer Deeds, etcetera). Relying on a law firm worked at first, but as sales scaled, so did legal costs — eating into margins and slowing closings.
Solution: Developed a custom suite of AI agents trained on Luxe-Hunter’s past agreements to automate first draft of contracts. Integrated with their CRM, contracts are generated instantly when deals move forward. Drafts require minimal edits, drastically reducing time and dependency on external lawyers.
Impact:
Contracts generated instantly from CRM updates
Cut drafting workload by ~50%
Lowered reliance on expensive external legal support
Luxe Hunter
2025
MartiDerm | Automating WhatsApp Sales
Challenge: In LATAM, WhatsApp is the #1 sales channel. MartiDerm was driving all ad traffic to WhatsApp but couldn’t keep up with:
- 100+ daily conversations
- Slow or missed responses
- Lost sales opportunities
Solution: Built an AI WhatsApp agent that acts as a fully independent sales rep:
- Conversational and brand-aligned
- Includes shopping cart + checkout directly inside WhatsApp
- Handles sales 24/7 without human intervention
Impact:
~$ 2,000 USD sales generated on autopilot
25% lead to customer conversion rate (5x increase from traditional e-commerce channel)
Eliminated lost sales from delays or missed replies after work hours and during weekends
MartiDerm
2025
LIEN | Automation Sales Operations
Challenge: With 50+ agents, LIEN needed a cost-effective CRM. Using Notion worked for admins but was useless for sales agents since Peru’s real estate portals (Urbania, Adondevivir, Proppit) don’t have APIs. Leads couldn’t flow into Notion automatically, leaving teams with outdated and messy data.
Solution: Built an automation that detects new leads on those portals, scrapes contact details instantly, and registers them in Notion. This transformed Notion into a real CRM without the high costs of top CRMs (e.g. Hubspot, Salesforce, etc.)
Impact:
Clean, up-to-date lead database in Notion
Sales leaders can now track team performance and assign leads effectively
Saved tens of thousands vs. enterprise CRMs, while keeping agents fully enabled
LIEN
About me

I’m Omar - I build AI systems & automations for businesses.
I began my career in sales and operations at tech startups, where I saw firsthand how much time and money gets lost on manual work. In 2020, I started automating with tools like Zapier and Integromat and when AI took of in 2023, I went all in.
Along the way, I’ve learned that AI only makes sense when it:
Saves time or reduces costs
Generates more revenue than it costs (i.e. ROI > 0)
That’s the standard I now apply to my projects.